Texila American University

Certificate in Business Environment - (Ph.D in Management)

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Course Description

The Certificate in Business Environment provides an in-depth understanding of the external and internal factors that influence business operations and decision-making. This course explores key aspects such as economic systems, government regulations, global trade, competitive dynamics, corporate social responsibility, and sustainability. Participants will gain insights into how businesses adapt to changing economic, political, social, and technological landscapes.

Emphasis is placed on analysing market trends, regulatory frameworks, and the impact of globalisation on business strategies. Through case studies and practical applications, participants will develop analytical and strategic thinking skills to navigate complex business environments and drive organisational success.

This programme is ideal for business professionals, entrepreneurs, and management students seeking to enhance their knowledge of business dynamics and improve strategic decision-making in a rapidly evolving marketplace.

Course Objectives

Upon completion of this course, participants will be able to:

  1. Explain the key components of the business environment, including economic, political, social, and technological factors.
  2. Analyse the impact of government policies, regulations, and legal frameworks on business operations.
  3. Evaluate market structures, competition, and global trade dynamics affecting businesses.
  4. Assess the role of corporate social responsibility and sustainability in modern business practices.
  5. Develop strategies to adapt to environmental changes and enhance business performance.

Course Outcomes

By the end of the course, participants will be able to:

  1. Demonstrate a thorough understanding of the external and internal factors shaping the business environment.
  2. Analyse and interpret economic and regulatory influences on business decision-making.
  3. Apply strategic thinking to manage risks and capitalise on business opportunities.
  4. Integrate corporate social responsibility and sustainability principles into business strategies.
  5. Develop informed business strategies that align with market trends and regulatory changes.

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Course details
Lectures 16
Quizzes 12
Level Beginner

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