Professional Certificate in Customer Relationship Management

$600.00

To study how customer relations is related to other business functions and its importance to the success of the business entity
To Study the importance of attitude and customer education as it relates to Customer relationship Management
To Understand good Customer relationship Management practices and techniques and how to apply them
To know the sound Integrated Marketing Communications plan for Maintaining good Customer relations with latest Technology

Description

This course focuses on the development and implementation of relationship marketing strategies via the use of CRM initiatives and highlight to examine the trends and technologies being used in effective Customer Relationship Management. CRM helps companies align business process with customer centric strategies using people, technology, knowledge and etc.

Additional information

Duration	5 Months
Certificate	Certificate of Completion

Career prospects

A certification in customer relationship management will lead to employment avenues as client relationship executives, customer relationship managers, agency managers, marketing managers etc.

Learning Outcome

Upon successful completion of the program students will be able to:

Define the key principles area of customer relationship management
Assess the marketing practices and techniques of Customer relationship Management
Demonstrate and understand the conceptual foundations of relationship marketing and its implications for further knowledge development in the field of business
Evaluate the importance of CRM Analytics and IT support in customer relationship management