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Certificate in Business Research Methods
$300.00- Impart knowledge and skills needed for conducting and evaluating business research
- Develop an understanding of the basic framework of research process
- Familiarize the students to the types of research designs
- Inculcate a sense of understanding various sources of information for review of literature and data collecting
- Develop analytical skills of business research
- Develop the skills of scientific communication
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Certificate in Consumer Behaviour
$300.00- Understand the basic concepts of consumer behaviour along with its application in purchase decisions
- Examine and explore the reasons and motives for consumer buying behavior
- Investigate and probe the relationship existing between internal and external influences like psychological, social and cultural drives and consumer buying behaviour
- Discover the dynamics of human behaviour and the factors influencing consumer buying / decision making behaviour
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Certificate in Corporate Finance
$300.00- Describe the financial objectives of the business
- Develop a working knowledge and understanding of the theoretical framework and analytical techniques involved in investment and financing decisions.
- Identify the need for calculating cost of capital
- Examine the significance of dividend policy
- Develop a working knowledge and understanding of the factors involved in working capital management
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Certificate in Cost and Management Policy
$300.00- To introduce the theoretical conceptsof cost and management accounting
- To describe the basic concepts and processes of material, labour and overhead cost
- To explain the various types of costing and budgeting
- To develop the practical knowledge and skills in various modern cost and management accounting
- To enable the business decision making skills based on the cost details and statements
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Certificate in Digital Marketing
$300.00- Explain various digital marketing techniques
- Differentiate SEO and SEM
- List various metrics and analytics used to measure business performance
- Discuss various brand building techniques which can be employed in online channels
- List various techniques of improving return of investment made for digital marketing campaigns
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Certificate in Financial Risk and Investment Management
$300.00- Describe the financial risk and investment management
- Identify the various investment strategies
- Understanding the Indian financial system
- Examine the significance of various financial markets
- Examine the significance of credit rating agencies
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Certificate in Human Resource Training and Development
$300.00- Develop the knowledge, skills and concepts needed to resolve actual human resource management problems or issues.
- Manage the employment relationship, which is a shared responsibility between employers, management, human resources specialists, and employees.
- Identify the human resources needs of an organisation or department.
- Conduct a job analysis and produce a job description from the job analysis.
- Evaluate the procedures and practices used for recruiting and selecting suitable employees.
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Certificate in Intermediate Strategic Management
$300.00- Attempts to facilitate the understanding of the concept of strategy, strategic process and its impact on functional, divisional and corporate levels among the students.
- Appreciate the concept and meaning of strategy, its development and implementation.
- Gain a sense of strategy implementation and the control measures for effective decision making.
- Understand the science behind the formulation, implementation, and evaluation of cross functional decisions that drives the company to achieve its long term and short term goals.
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Certificate in International Finance Management
$300.00- Describe the Introduction to international finance theory (e.g., exchange rate determinants.
- Explain the foreign exchange exposure, foreign exchange markets, interest rate parity).
- Develop knowledge, capability, and skills necessary for making sound financial decisions for a multinational firm.
- Discuss an MNC and write a quality feasibility report.
- Elaborate the Global International Financial Management.
